We Train Fearlessness


Creativity training

Be more creative to solve the problems that really matter.



Tell stories that cut through the noise.


Powerful presentation skills

Public speaking is listed as people’s number one fear. More scary than death.

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Team building

We use improvisation to teach the secrets of creative, agile and happy teams.


Bringing ideas to life

Turn your ideas from boring slides into unforgettable experiences.


Speaking, conferences and events

Hoopla inspires teams to be fearless and think big.


We’ve been around the block

More than 15,000 people trained. Across 3 continents. 12 years experience. We’ve had the pleasure of helping some amazing teams make the impossible happen:

Mention the words “improv” as a group offsite idea and you’re bound to get a few groans or some running for the hills terrified. Rest assured, the team at Hoopla turned a timid, nervous group individuals into a loud raucous bunch wanting more. Hoopla tailored the workshop based on our team objectives and leveraged exercises that got the team interacting with someone different each time. I’ve never laughed so hard in two hours! If you’re looking to improve communication and collaboration within your team, this is by far the best team offsite I’ve been a part of. We walked away with techniques that will stick with us for a lifetime.
— Andrew Valencia Yan, FACEBOOK
Hoopla taught us invaluable skills in an entertaining environment. It was the best training I’ve attended since joining Google.
— Robert Sturrock, GOOGLE
This was a very popular workshop with excellent feedback. Using the skills and ideas of improvisation, Hoopla Business showed our MBA students how to communicate persuasively with mental agility.

Our work has been featured across the national media

The Financial Times hailing it as ‘transformative’, The Daily Telegraph calling it ‘inspiring’, & the Evening Standard describing it as ‘widely applicable across the workplace’.


We’re the originals.
No one else can claim that.

London’s first ever improvisation theatre and original training centre. For over 11 years we’ve been helping people challenge themselves to achieve the impossible.

We're jet setters.

We’ve been flown from Hong Kong to Sydney to New York and worked our magic with really diverse audiences: from leaders to millenials; from tech giants to banks.

We practise what we preach.

All our trainers walk the walk doing impossible things on and off stage all the time. Meet the trainers.